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EU has given Google 2 months to improve hotel, flight search results

By Ruchi Upadhyay 
Updated Date

Belgium: European Union gives google two months to enhance their search results for flights, hotels.

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The European Commission and EU customer officials said on Monday that Alphabet unit Google has plans to improve the way it presents and ranks web search results for flights and hotels, or to clarify whether they face potential sanctions,for two months.

The world’s hottest web search engine has faced prolonged scrutiny from antitrust enforcers and client teams around the world over its enterprise practices, which in some cases have been landed with hefty fines.

The latest complaint centers on the costs of its companies Google Flights and Google Hotels.

The final cost for these must include fees or taxes that can be calculated ahead of time, while the reference cost used to calculate the publicized deduction must be clearly identifiable, according to the EU government and nationwide customer monitoring. Inspection, led by the Dutch company and the Belgian Directorate General for Economic, noted in a joint statement.

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“EU customers cannot be misled when using search engines such as Google to plan their holidays. We seek to empower customers to make their decisions based primarily on clear and unbiased data ,” noted EU Justice Commissioner Didier Reynders.

Additionally,Businesses also advised Google to revise the general wording of their Google Stores because some cases confirmed that merchants have more rights than customers.

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If Google’s proposals shouldn’t be enough, businesses will talk with corporate about the additional difficulty and sanctions should be imposed.

Google noted in a press release: “We welcome this dialogue and are working closely with customer protection businesses and the European Commission to see how we can make improvements that will be good for our customers and will provide more transparency.”

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