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New Delhi: Board of Control for Cricket in India (BCCI) Secretary Jay Shah on Thursday announced that Viacom 18 has won the BCCI media rights across television and digital media for the next five years.
He took to Twitter to make the announcement. Now, India’s domestic international matches will be shown on Viacom18 owned channels/platforms.
“Congratulations to @viacom18 for winning @BCCI media rights for both linear & digital for the next 5 years. After @IPL & @wplt20 as India cricket continues to grow in both fronts, we look forward to partnering with @BCCI media rights Let’s expand as well.”Together we will continue to capture the attention of cricket fans,” he tweeted.
Congratulations @viacom18 🤝 for winning the @BCCI Media Rights for both linear and digital for the next 5 years. India Cricket will continue to grow in both spaces as after @IPL, and @wplt20, we extend the partnership @BCCI Media Rights as well. Together we will continue to…
— Jay Shah (@JayShah) August 31, 2023
He also thanked the previous rights holders, Disney Star and Disney+ Hotstar, for their support over the years and helping Indian cricket reach its fans across the globe.
“Many thanks also to @starindia @DisneyPlusHS for your support over the years. You played a vital role in taking India Cricket to its fans across the world,” he said in a tweet.
Also a big thank you to @starindia @DisneyPlusHS for your support over the years. You played a key role in making India Cricket reach its fans across the globe. 2/2
— Jay Shah (@JayShah) August 31, 2023
Notably, Team India is currently playing the Asia Cup, which started on August 30. The Men in Blue will begin their campaign against Pakistan on Saturday.
Indian Team: Rohit Sharma (Captain), Shubman Gill, Virat Kohli, Shreyas Iyer, KL Rahul, Suryakumar Yadav, Tilak Verma, Ishan Kishan, Hardik Pandya (Vice-Captain), Ravindra Jadeja, Axar Patel, Shardul Thakur, Jasprit Bumrah, Mohammed Shami, Mohammed Siraj, Kuldeep Yadav, the famous Krishna.
